Annotation. The authors show the need to develop the transport and communication potential of water transport in the southern region of the Russian Federation and the Krasnodar Territory, more than half of the administrative border of which is the coastline of the Azov-Black Sea basin. Attention is drawn to the lack of coordination of structures at various levels in the organization of transport management and the inevitability of increasing the share of water transport in multimodal transport of goods. They justify the relevance and effectiveness of the organization of feeder transport by water, ensuring the efficiency of cargo transportation in the region and the multiplier effect aimed at the implementation of the national project «Safe and high-quality roads».

Key words. Multiplier effect, feeder transport, harmful emissions, recreational area.